As a Packer fan, I can remember the game like it was yesterday.
January 24, 2015. Packers and Seahawks. NFC Championship. A spot in the Super Bowl on the line.
For most of the game, the Packers took it right to the Seahawks. They attacked…and attacked…and attacked. With about four minutes to go in the game, the Packers were ahead 19-7 and a trip to the Super Bowl for the green and gold looked like a foregone conclusion.
No matter what industry you’re in today, there’s “noise”. Social media has created a crowded market where everyone is fighting for attention. The result?
Everyone sounds the same. Everyone is saying the same things.
Look no further than the health insurance industry. which is where I’ve spent the majority of my career. EVERYONE is sharing the same story!
Imagine having a job where EVERYBODY is being compared EVERY DAY. That was my life in professional baseball. Everyone on the field was looked at under a microscope. Every. Single. Game.
Teammates competed with each other for the next promotion. Coaches were focused on taking the next steps towards a major league dugout. Umpires were looking for the “big break” that would land them behind home plate in a big league stadium. Every day, your worth was determined by a set of statistics that would ultimately determine your fate. Every game could possibly be your last.
Business is good. Sales are good. Profits are good.
However, when you look out at your competition, it seems like, for them, business is booming. Profits must be great. It looks like they’re having big league success. They’re getting into bigger opportunities. They’re winning bigger business. They’re revenue is growing faster, and you want a little taste of their success. You want to play bigger too.
Brokers are beginning to come to terms with employers who do not want to discuss healthcare during initial prospect meetings. Instead, they want to hear about how the adviser will save their company hundreds of thousands, possibly even millions, of dollars.
“Yeah, but our employees are different” is a response I often hear when chatting with an employer about various healthcare strategies to improve employee interaction with the healthcare system. I know it is easy to think that your employees are unique but I am here to tell you otherwise.
Standing on the mound, ball in hand, a pitcher has complete control over the baseball game. With each batter he faces, he’s determined to eliminate the hitter’s ability from wreaking havoc on the game plan. Read More
Consider this. In the past 15 years, the team with the largest payroll in Major League Baseball has won the World Series one time, while eight World Series titles have gone to teams with payrolls that fell outside the top 10. Read More
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